CLK Media Co., LLC (“CLK Media”, “we”, “us”, or “our”) is committed to protecting your privacy.

Pulse Formula and Pulse Formula AI are services of CLK Media Co., LLC.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, pulseformula.com, and use our services including SMS marketing, email marketing, appointment reminders, and website tracking tools. By using our services or opting into our communications, you agree to this Privacy Policy and our Terms and Conditions.

1. Information We Collect

We collect the following types of information:

a. Personal Information

When you register for an account, submit a business listing, or make a purchase, we may collect:

• Full name

• Email address

• Phone number

• Business name and contact info

• Payment information (processed via a third-party processor)

• IP address

• Account credentials (username, password)

b. Usage and device information

We may collect technical and usage data automatically, including:

• Browser type and version

• Operating system

• Pages visited

• Time and date of access

• Referring website addresses

c. Cookies and Tracking Technologies

We use cookies and similar technologies to personalize your experience, track usage, and improve the website.

We may use cookies, pixels, and analytics tools to collect information about how you use our website.

This may include your IP address, browser type, pages visited, and interaction data.

d. Appointment and service data

If you schedule appointments or use our services, we may collect details associated with those interactions.

2. How We Use Your Information

We use the information we collect to:

• Provide and operate our services

• Create and manage user accounts

• Process transactions and send purchase confirmations

• Display business listings

• Send administrative and promotional communications

• Analyze usage and improve our platform

• Enforce our Terms of Service and prevent fraud

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

3. Sharing of Information

We do not sell your personal data.

We do not share mobile phone numbers, SMS opt in data, or consent information with third parties or affiliates for marketing or promotional purposes. We may share information only in the following limited circumstances:

• Service Providers: We may share information with trusted vendors who help us deliver services, such as SMS and email delivery, customer support tools, scheduling tools, and analytics providers. These providers may only use information to perform services on our behalf.

• Legal Authorities: We may disclose information if required by law or to protect the rights, safety, and security of Pulse Formula CRM, our users, or others.

• Business Transfers: If Pulse Formula CRM is involved in a merger, acquisition, or asset sale, information may be transferred as part of that transaction. Any successor will be required to honor this Privacy Policy.

• Third party sharing: No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

4. Your Rights and Choices

You have the following rights regarding your personal data:

• Access & Correction: You may contact us to request access to, correction of, or deletion of your personal information, subject to applicable law.

• Deletion: Request deletion of your personal data (subject to certain limitations)

• Opt-Out: You can opt out of SMS messages at any time by replying STOP to any message. After you send STOP, we will send a confirmation message and you will no longer receive SMS messages unless you opt back in.

• Email opt out: You can unsubscribe from marketing emails by clicking the unsubscribe link in the email

To exercise these rights, please contact us at [email protected].

5. Data Security

We use appropriate administrative, technical, and physical safeguards to protect your information. However, no internet transmission is 100% secure. We cannot guarantee the security of your data transmitted through our Platform.

10DLC Compliance

CLK Media is committed to maintaining compliance with the Application-to-Person (A2P) 10 Digit Long Code (10DLC) guidelines established by the Cellular Telecommunications Industry Association (CTIA) and other relevant regulatory bodies.

This section of our privacy policy outlines our 10DLC compliance practices, how we handle text messaging, and the rights and choices available to users.

10DLC Messaging

10DLC refers to the use of long phone numbers for Application-to-Person (A2P) messaging, including SMS and MMS, for business communications and marketing purposes.

CLK Media may engage in messaging for various purposes, including but not limited to:

• Customer support and service notifications.

• Marketing and promotional messages.

• Transactional communications.

• User Consent

Before sending 10DLC messages to users, we ensure that we have obtained proper consent. Users have the option to opt in or opt out of receiving these messages at any time. Consent may be obtained through various methods, including but not limited to website forms, mobile app preferences, and other opt-in mechanisms.

Message Content

All 10DLC messages sent by CLK Media comply with CTIA guidelines and applicable regulations. Our messages are clear, transparent, and relevant to the user’s relationship with our business. If you have concerns about the content of our messages or wish to unsubscribe, please follow the instructions provided in the messages.

6. Children’s Privacy

Our Platform is not intended for use by children under 13. We do not knowingly collect personal information from children. If we learn we have collected information from a child under 13, we will delete it promptly.

7. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with our legal obligations, resolve disputes, and enforce our agreements.

8. External Links

Our website may contain links to external websites. We are not responsible for the privacy practices or content of those third parties.

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top. If changes are significant, we may notify you by email or through the Platform.

10. Contact Us

If you have any questions or concerns about this Privacy Policy, you can contact us at:

CLK Media Co., LLC

Pulse Formula CRM

Email: [email protected]

Phone: (850) 684-8820